Why it’s important for Small Businesses to Avoid Impersonal Social Marketing If you are a local business, professional or nonprofit organization social media marketing is one thing that you will want to get right into. Figuring out how to approach this highly trendy advertising strategy can be mind boggling. More often than not, the pressure to jump head-first into the social media multi-platform dashboard world can seem irresistible. In fact, one of the first things my clients will ask is,…