AI is a tool – and I mean that in a good way

AI is a tool – and I mean that in a good way

Using AI to enhance your writing results.

How AI Can Support Content Creation for Websites & Newsletters

In today's digital age, content creation is more important than ever before. With so much information available online, it can be difficult for businesses to stand out from the crowd. That's where content creation comes in.

Content creation is the process of developing and producing content that is relevant, informative, and engaging. This content can take many forms, including blog posts, articles, infographics, videos, and social media posts. We use content to encourage search engines to visit our websites, driving visitor traffic to businesses and services.

The importance of ongoing content generation

The goal of content creation is to attract new visitors to your website, engage existing customers, and build relationships with your target audience. When this is done well, content creation can help you achieve a number of marketing goals, including:

  • Increase website traffic
  • Generate leads
  • Boost sales
  • Improve brand awareness
  • Build trust and credibility

How AI can support your writing efforts

When using AI to generate content for your online marketing whether that is a newsletter, a social media post or content for your website, it is important to also have the skills of an editor, the curiosity of a researcher and the knowhow to combine these skills to improve the results. Content sourced from an AI means you're using artificial intelligence to generate text. Once the content is created, having a knowledge of grammar, spelling, and style is key to improving the quality of text provided by an AI prompt. As humans writing content we're also bringing to the table our life experiences, professional knowledge and personality - something that AI does not always convey.

Using AI to support your editorial skills can be very helpful. When a writer is in research mode AI content tools can be a good source for generating new ideas and text quickly, but that content may not always be high-quality text that is free of errors. A content editor can help to improve the quality of AI-generated text by checking for errors, verifying the details, making improvement in storylines and ensuring that the content is engaging for readers. In my practice, I have been using AI to generate a draft of text based on my own queries and ideas, and then I will edit and polish those results for readability and flow. Sometimes a large portion of AI content may be suited for a story I'm writing, while other times there may only be a paragraph or two that I'll include in my article. I combine AI content that meets my goals with my own content to make the results readable, engaging and informative.

Whether writing from scratch or using AI to support your content generation for articles and website content, content creation can still be a lot of work. Content creation is one of the most important tools in a digital marketer's toolbox, because a website without words is an SEO sinkhole. When done well, content creation can help you achieve a number of marketing goals. So if you're not already creating content for your website or newsletter using AI to assist, now is the time to start.

Need help with your content creation? Ready to launch a newsletter? I can help. Email me now to get started.

Monthly newsletters help to build business

Monthly newsletters help to build business

Get on track with a newsletter

A newsletter can be a great way for small businesses to stay in touch with their customers and share news about their company. It can also be a valuable tool for building relationships with customers and promoting products or services.

Here are some tips for how to formulate news for a small business newsletter:

  • Start with a strong headline. The headline is the first thing people will see, so it's important to make it attention-grabbing and relevant to your target audience.
  • Keep your content brief and to the point. People are busy, so they don't have time to read long, rambling newsletters. Get to the point quickly and make sure your content is easy to scan.
  • Use visuals. Images and videos can help break up your text and make your newsletter more visually appealing.
  • Personalize your content. Address your readers by name and make sure your content is relevant to their interests.
  • Promote your newsletter. Let your customers know about your newsletter through your website, social media, and email marketing campaigns.


By following these tips, you can create a newsletter that is informative, engaging, and effective for your small business.

Here are some additional tips for writing a successful newsletter:

  • Choose a consistent format. Your newsletter should have a consistent look and feel, from the design to the writing style. This will help your readers recognize your newsletter and make it more likely that they will open it.
  • Use a strong call to action. Tell your readers what you want them to do after they read your newsletter. Do you want them to visit your website? Sign up for a free trial? Make a purchase? Make sure your call to action is clear and concise.
  • Track your results. Use a newsletter tracking tool to see how many people are opening your newsletter and clicking on your links. This information will help you improve your newsletter over time.


By following these tips, you can create a newsletter that is informative, engaging, and effective for your small business. If you would like some help with your newsletter contact me now with the details and let's get started!

New Review from Our Clients

New Review from Our Clients

Supporting healthcare practitioners since 2017

"Dhyana can take a seed of an idea and make it blossom into a concise yet enticing bit of information or online marketing. She makes it look so effortless and is always timely in responding to me. I recommend Dhyana's services 100%!"
Amy Kowalski's massage therapy services are amazing! She is a person who is committed to providing healing services in the best possible way to all of her clients. You can find her online at:
New clients receive this special discount!

New clients receive this special discount!

A limited time offer!

We are in business development mode! Our lucky new clients will receive this offer at the time of project completion. Are you interested in our services? Let's talk!

A limited time offer!

My marketing strategies are designed to reach real people in your own community in such a way that they are inspired to buy your products, invest in your services, participate in your events and take advantage of your offerings. What you get is real life marketing reaching real people which helps to expand your reach and build your community resulting in long lasting connections that will help grow your business.

Services are provided at your choosing and may include:

WordPress Website Design & Development
Website Maintenance and Improvements
Social Media Marketing Setup & Support
Newsletter creation and email marketing
News articles and new content for social media
Graphic Design (website graphics, headers, social posts, content improvement, newsletter support)
SEO baseline setup and ongoing improvements
Website & social tracking (analytics, etc.)

Contract Services may be provided in these sample formats:

On a monthly basis - 8 hours (or more)
On a weekly basis - 3-5 hours (or more)
On a daily basis - 1-2 hours (or more)

(Adjustments may be made to service hours as needed by client.)

Are you interested in our services? Let's talk!

Marketing for Healthcare Providers

Marketing for Healthcare Providers

Marketing for HealthCare Providers: With a small practice or clinic it is important to think about a target demographic. Consider who needs the healthcare services you provide, and where can you find and connect in meaningful ways.